December 13, 2013 – Montreal, Canada – After six years in development, Assos is honored to introduce the new industry benchmark in cycling shorts, the S7. Assos created a new generation of cycling ...
In a groundbreaking collaboration, WHOOP and ASSOS of Switzerland combine their expertise to redefine the cyclist experience with a new pair of cycling shorts BOSTON--(BUSINESS WIRE)--Following nearly ...
Assos has launched the Equipe RSR S9 Targa shorts, claimed to be the company's “fastest” bib shorts and arriving as the Swiss brand’s new flagship offering. The new shorts are said by Assos to be ...
The very best bib shorts will still sometimes cause chafing and when it happens it's almost always on the inner thigh. The Assos Equipe RSR Bib Shorts S9 Targa wraps the whole saddle area in a panel ...
Trickle-down tech isn’t limited to bike components; ASSOS has woven elements of its premium Equipe RS racing range into the new, lower-priced Equipe R S9 bib shorts. Priced at £155 / €180 / $210, the ...
Assos and Whoop have announced a new partnership and unveiled a new garment, the Mille GT Whoop Bib Shorts C2 and UMA GT Whoop Bib Shorts C2. These are the first smart cycling apparel to track health ...
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Assos have released their Mille GT range for the 2026 summer and our man in Spain has given the kit a good ride in the sun.
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